2007 Red Sox Josh Beckett WheatiesJosh Beckett is the latest face of a World Series Champion to grace the bright orange box that supplies my breakfast almost every morning.  Which means that they actually put a World Series MVP on the cover of a Wheaties Box.

Too bad it’s about four years late.

You see, Josh Beckett isn’t the World Series MVP for the 2007 Champion Boston Red Sox.

He was the World Series MVP for the 2003 Champion Florida Marlins.

The past four seasons (2004-2007), General Mills has put a member of the World Series Champion on the cover of the Wheaties box.

And the past four seasons, it hasn’t been the World Series MVP.

Wheaties - Cardinals, White Sox, Red Sox

  • In 2004, Red Sox slugger David Ortiz hit the Wheaties box – but Manny Ramirez was the Series MVP.
  • In 2005, White Sox southpaw Mark Buehrle was on the box – but Jermaine Dye was the Series MVP.
  • In 2006, Cardinals pitcher Chris Carpenter made the box – but David Eckstein was the Series MVP.

My guess is that before the World Series begins, Wheaties inks a deal with two players (one from each League Champion team) whom they think have a good shot to be a major player in The Series and perhaps be the MVP.  Ortiz was the ALCS MVP in 2004, as was Beckett in 2007.  Buehrle wasn’t the MVP in 2005, but he was a freakin’ stud in that series.

I delved a little bit into World Series MVP’s and baseball players who have graced the Wheaties box – and I was surprised to find that only nine ten of the 52 World Series MVP’s have ever been on the Wheaties box in one capacity or another.

Player World Series MVP Wheaties Box Picture
Bobby Richardson 1960 1967 solo
Brooks Robinson 1970 1964 solo
Roberto Clemente 1971 2005 solo
Pete Rose 1975 1985 solo
Johnny Bench 1976 1989 solo
Ron Cey 1981 1981 ???
Jose Rijo 1990 1990 group pic
Derek Jeter 2000 1998 group pic
Randy Johnson 2001 1997 group pic
Josh Beckett 2003 2007 solo

I was even more surprised that the three two-time World Series MVP’s (Bob Gibson, Sandy Koufax, and Reggie Jackson) have never been on the Wheaties box.

1990 Reds Wheaties BoxAnd it appears that only Jose Rijo (Reds – 1990) and Ron Cey (co-MVP Dodgers – 1981) might have made it on the box in the year they were the reigning World Series MVP.   Rijo made it on the box with a bunch of other Reds players (pic).

I don’t have any visual evidence that Cey was ever on the box (other than lists that say he was) – but I can confirm that he was a pitchman for Wheaties.  Roll tape.

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I remember that commercial.  Somehow it didn’t scare me away from the product all these years.

BallHype: hype it up!

5 Responses to “Wheaties Boxes and World Series MVP’s”
  1. Mark Rupert says:

    Roberto Clemente was put on Wheaties box, maybe not immediately after his “71 MVP World Series performance, but he is on a box because I have one still unopened, full of Wheaties I presume…

  2. Richie Rich says:

    Nice catch. I updated the chart.

  3. Bill Abendroth says:

    ‘I get the eaties for my Wheaties’?

    Maybe it’s just because I grew up in the 70s, but that sounds like an ad for a side effect of marijuana.

  4. Nick the Greek says:

    Has Barry Bonds ever been on the Wheatie’s Box?

  5. Stanley Nutter says:

    http://en.wikipedia.org/wiki/List_of_Barry_Bonds_73_Home_Runs

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